Are you searching for a low-maintenance aspect gig to generate some further earnings? Promoting digital downloads could be the reply.
I’ve been personally promoting digital downloads for over a decade. It’s a painless solution to generate profits since you don’t have all of the overhead of promoting bodily items, and you’ll arrange an internet retailer with little effort utilizing a free WordPress plugin.
Let me share my experiences with you and let you know how one can make $5000 of passive earnings per thirty days promoting digital downloads on WordPress.
Observe: This can be a visitor publish by Chris Klosowski, the president of Easy Digital Downloads, the most effective digital eCommerce plugin for WordPress. That is an knowledgeable column that we publish each Thursday, the place we invite a WordPress knowledgeable to share their experiences with our readers.
![How to Make K of Passive Income Every Month in WordPress How to Make K of Passive Income Every Month in WordPress](https://www.wpbeginner.com/wp-content/uploads/2024/04/make-money-of-passive-income-every-month-in-post.png)
Why Digital Downloads Are a Nice Approach to Make Passive Earnings
You’ve heard the expression, ‘No ache, no achieve.’ Because of this reaching one thing worthwhile usually requires sacrifice and laborious work.
However what if I advised you which you could generate profits along with your WordPress web site whilst you sleep?
That’s passive earnings.
Passive earnings is cash that you just earn with little to no ongoing effort. Consider incomes curiosity in your financial savings account or renting out a spare room.
Or promoting digital downloads.
In contrast with promoting bodily merchandise, digital downloads are a breeze. There’s no must maintain monitor of stock, no operating out of inventory, no want to rent cupboard space or employees to handle it, and no delivery and dealing with.
Like every part, it requires a bit setup. You’ll must create or receive the information you need to promote. And also you’ll must arrange a WordPress web site and set up an eCommerce plugin.
Easy Digital Downloads (EDD) is one instance of a plugin designed particularly for digital downloads. It allows you to get began without spending a dime, and you should purchase extensions so as to add the options you want as you develop.
As soon as your on-line retailer is about up, you may proceed to promote your digital product time and again. So, the cash you make would require little or no ongoing effort.
You may even use automation to avoid wasting effort and time and make the earnings really passive.
How A lot Passive Earnings Can You Earn With Digital Downloads?
The amount of cash you can also make by promoting digital downloads varies quite a bit, relying in your expertise, expertise, and the kind of digital merchandise you’re promoting.
When beginning out, it’s typical for newcomers to make only a few hundred {dollars} a month in preliminary gross sales.
That being stated, in time, it’s not unusual for established sellers with a loyal viewers to attain $5,000 or extra per thirty days.
For instance, Emily McDermott tells the story of how she made a promising $700 in her first month of promoting engaging enterprise paperwork. After simply three months, she was making over $7,000 a month. Plus, she spends simply a few hours every week engaged on her on-line retailer.
The potential doesn’t cease there. High earners make tens of hundreds of {dollars} every month. However that is uncommon and can take extra effort.
This further work could take it out of the ‘passive’ earnings class. However with that form of income, you’ll in all probability need to spend extra time working in your on-line retailer anyway.
Numerous our Simple Digital Downloads clients have achieved this. For instance, Set Sail Studios has made $236,000+ promoting fonts, and Escape Room Geeks has made $390,000+ promoting printable escape room kits.
![Bundle Example Set Sail Studios Make Money Selling Unique Fonts](https://www.wpbeginner.com/wp-content/uploads/2024/04/edd-passive-setsail-font-example.png)
![Bundle Example Set Sail Studios Make Money Selling Unique Fonts](https://www.wpbeginner.com/wp-content/uploads/2024/04/edd-passive-setsail-font-example.png)
Are you curious about making this sort of passive earnings? Your first step is to determine on a digital product to promote.
The Greatest Forms of Digital Merchandise for Passive Earnings
The perfect digital merchandise for creating passive earnings have a excessive perceived worth however require little ongoing upkeep. They need to generate a revenue and line up with your enterprise area of interest.
Potential clients will solely purchase your digital obtain if it solves an issue or meets a necessity. A novel product in a particular area of interest will provide help to stand out and entice an engaged viewers.
To create passive earnings, it’s essential select digital merchandise that don’t require ongoing effort.
For instance, software program merchandise like WordPress plugins and themes could be fairly worthwhile, however they typically require persevering with growth and assist. That takes an ongoing funding in time, so they don’t seem to be the most effective choices for a aspect gig that makes passive earnings.
Alternatively, a easy software program program or net utility that solves a typical drawback could also be excellent. The EDD Software Licensing add-on can be utilized to activate the customer’s copy of the software program with out your direct involvement.
eBooks are one other worthwhile choice. In case your weblog comprises numerous helpful info, then you may simply repurpose the content material as an eBook. You possibly can create a number of books by selecting weblog posts on particular matters, akin to your most partaking and widespread posts in particular classes.
![Editing or Duplicating Posts in MPL-Publisher Editing or Duplicating Posts in MPL-Publisher](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-1.png)
![Editing or Duplicating Posts in MPL-Publisher Editing or Duplicating Posts in MPL-Publisher](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-1.png)
Alternatively, you could possibly repurpose the content material as an internet course and promote ongoing subscriptions to entry the fabric. This affords extra worth than eBooks but additionally takes extra time to arrange. I’ll speak extra about subscriptions later.
Maybe you gained numerous insights whenever you arrange your enterprise and are enthusiastic about serving to others do the identical. You possibly can promote an eBook about the important thing steps to making a profitable enterprise or provide helpful business documents and Excel templates.
Simply be sure you select a product you’ve experience in. For instance, Sam Parrett from Set Sail Studios creates and sells distinctive brush fonts, and this aligns properly along with his graphic design web site.
Photographers may create a inventory picture library, and designers may promote digital artwork merchandise, printables, or Canva templates.
![Add canva page Add canva page](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-4.png)
![Add canva page Add canva page](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-4.png)
The sorts of digital merchandise that may generate passive earnings are limitless. For inspiration, you may learn concerning the professionals and cons of many classes on this publish on the most popular digital products to sell on the EDD weblog.
Find out how to Scale back Your Workload With Automation
When making passive earnings, you’ll need to be as hands-off as doable. In my expertise, one of the simplest ways to do that is to make use of automation to work smarter, not tougher.
Fortunately, you may get your web site to carry out many routine duties routinely utilizing automation.
These embody electronic mail advertising, social media, customer support, admin duties, and extra. It’s merely a matter of choosing the proper automation instruments and setting them up appropriately.
In case you are utilizing Simple Digital Downloads, then the software program will routinely electronic mail buy receipts and order confirmations to your clients. You may even personalize your automated eCommerce emails, resulting in elevated buyer engagement.
![image-3](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-3.png)
![image-3](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-3.png)
Utilizing some further instruments, you may as well automate your electronic mail advertising. Because of this as an alternative of writing emails manually one after the other, you write them simply as soon as and arrange triggers based mostly on consumer exercise to personalize the emails and ship them routinely.
Customized emails based mostly on consumer exercise are 320% simpler than generic emails.
You may arrange the triggers utilizing the FunnelKit Automations plugin for WordPress and ship out the emails utilizing a prime electronic mail advertising service like Fixed Contact.
![Email automation type Email automation type](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-5.png)
![Email automation type Email automation type](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-5.png)
Moreover, you need to use automation to scale back cart abandonment. By providing incentives and reminding guests about their forgotten purchases, it is possible for you to to construct buyer loyalty and encourage future purchases that contribute to your passive earnings stream.
For instance, OptinMonster‘s exit-intent know-how will watch the consumer’s mouse to find out when they’re about to depart your web site. It may then routinely show a popup simply in time, providing an incentive to finish the customer’s buy.
![image-2](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-2.png)
![image-2](https://www.wpbeginner.com/wp-content/uploads/2024/04/image-2.png)
There are many different automated workflows you need to use whereas promoting digital downloads. To find out about the most effective automation instruments, see how to use eCommerce automation to save time and money.
Advertising and marketing Methods to Increase Your Passive Earnings
I discussed earlier which you could get began promoting digital downloads through the use of the free model of Simple Digital Downloads. Let me introduce you to some paid advertising instruments and add-ons that may provide help to make much more passive earnings.
In my final visitor publish, I talked about how order bumps are the most effective methods to encourage clients to spend extra money on digital downloads. That is whenever you provide the customer further or upgraded merchandise throughout checkout.
This can be a nice technique when you find yourself promoting a number of digital merchandise. You may routinely add order bumps with the EDD cross-sell and upsell add-on to spice up your gross sales.
For instance, in the event you promote music downloads and a buyer purchases a music, you may provide them the choice of buying your complete album whereas trying out. They could respect the suggestion and make the bigger buy.
![Upselling Digital Products With an EDD Add-on Upselling Digital Products With an EDD Add-on](https://www.wpbeginner.com/wp-content/uploads/2024/04/edd-upsell-addon.png)
![Upselling Digital Products With an EDD Add-on Upselling Digital Products With an EDD Add-on](https://www.wpbeginner.com/wp-content/uploads/2024/04/edd-upsell-addon.png)
Alternatively, in case you are promoting your digital merchandise by way of WooCommerce, then you may see this tutorial on how you can create an order bump for WooCommerce.
One other technique is to show a one-off fee into ongoing earnings by providing subscriptions or recurring funds.
This can be a good technique when you find yourself promoting on-line coaching or entry to cloud-based software program. Subscriptions enable your clients to keep away from a big preliminary invoice and herald ongoing income to your enterprise.
Subscriptions are simple to arrange with the EDD recurring payments add-on. And since it’s an automatic system, you’ll get fewer late or lacking funds.
I hope the following pointers provide help to make passive earnings out of your WordPress web site. You might also need to see these guides on the precise solution to create an electronic mail e-newsletter and the most effective AI chatbots on your web site.
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