On the lookout for the very best Etsy alternate options to promote your merchandise?

Etsy is arguably the preferred e-commerce platform to promote handmade items. However with the rise of vendor transaction charges and the inflow of dropshippers and print-on-demand retailers hopping on board, competitors has turn into stiffer than ever.

On this article, we’ll provide the greatest Etsy alternate options for sellers so you may faucet right into a much less aggressive house and luxuriate in decrease charges.

Why Look For an Etsy Different?

Since 2005, Etsy has turn into a well-liked platform for crafters and collectors to promote their custom-made, handmade, or classic gadgets. You’ll be able to promote every part from house items, collectibles, furnishings, clothes, vacation gadgets, crafts, and extra.

That mentioned, sellers have began to note an inflow of mass-market merchandise that aren’t handmade. However that’s solely the beginning.

In 2022, Etsy has raised its vendor transaction charges from 5% to 6.5%, inflicting extra displeasure amongst sellers, because it solely eats into the razor-thin revenue margins. A lot in order that Etsy sellers truly went on strike due to it.

Past the hyper-competitive house and the rise in vendor transaction charges, you may also need to management your personal buyer information. Counting on a third-party market means you don’t totally management your small business.

Etsy can solely take your eCommerce retailer thus far. You will have restricted customization choices and restrictive retailer design. That mentioned, different platforms can help you customise your retailer theme, colours, name to motion buttons and even add your personal upsells and cross-sells.

Better of all, you personal your buyer information, so you may ship them emails to you retain them within the loop about new merchandise, product classes, retailer reductions, or different information.

1. WooCommerce

WooCommerce is the very best various for creators who’re prepared to go away Etsy and develop their companies. Since WooCommerce is the very best all-in-one commerce platform, migrating your store from Etsy to WooCommerce is seamless.

With Etsy, you’re restricted to creating your self stand out from opponents. In case your retailer appears to be like like everybody else’s, consumers will deal with your gadgets as a commodity. Not like most vendor marketplaces, WooCommerce provides a full suite of sources and instruments to assist make your on-line retailer extra in keeping with your model.

You’re ready to decide on which fee gateways to simply accept, create pop-up campaigns to get guests to remain, optimize web optimization for elevated visitors, add one-click upsells, and way more.

Right here’s an instance of what an internet site constructed totally from WooCoomerce. Discover how clear the design is and the buttons are strategically positioned to make including to cart straightforward.

Plus, WooCommerce retains every part in a single place. For instance, when you’re a retail retailer, you in all probability have already got a WordPress web site (or at the very least you need to). In that case, slightly than juggling between completely different platforms to handle your small business, you’re in a position to home every part proper out of your WordPress dashboard.

You can begin a WordPress weblog, edit your web site content material, and handle your orders from clients with out switching home windows. It’s much less complicated, and also you’ll should pay for fewer subscriptions.

You may additionally need to try our record of the very best WooCommerce plugins on your retailer.

Execs:

• WooCommerce is constructed proper inside WordPress to maintain every part in a single place.
• Plenty of customization choices to spice up gross sales and create your personal model
• Comparatively straightforward to make use of

Cons:

Why We Suggest Utilizing WooCommerce: If you wish to create an Etsy-like retailer with WordPress, WooCommerce is the best way to go. While you select WooCommerce, you get all of the income. Which means Etsy isn’t going to take a lower and eat into your margins. There are every kind of plugins within the Woo Market, so that you’re just about ready so as to add any kind of characteristic you’d prefer to your retailer.

2. Easy Digital Downloads

Easy Digital Downloads (EDD) is the very best Etsy various when you promote digital merchandise like digital artwork, planners, Canva templates and different downloadable gadgets.

Like WooCommerce, Straightforward Digital Obtain is a plugin that lives instantly within the WordPress dashboard, so that you wouldn’t must bounce between a number of platforms. All the things is one place, which makes every part handy.

Etsy has turn into common for promoting digital downloads. Graphic designers and different artists can simply promote their art work with out the incurring the prices of getting to print, pack, and ship the gadgets.

Straightforward Digital Downloads lets you create and design your product pages. When clients make a purchase order, they will robotically entry their downloads instantly out of your web site or by way of e-mail.

As an illustration, right here’s an instance product web page of a digital obtain merchandise web page utilizing EDD.

The great thing about EDD is that you simply get to regulate the complete checkout expertise. Which means, you may permit customers to create an account for quicker checkouts, add versatile fee choices like recurring funds or subscriptions, supply low cost codes, and extra.

Past that, EDD has a wide array of extensions. As an illustration, you may join the plugin to an e-mail advertising service, so you may frequently ship them new provides out of your retailer or ship them reminders to scale back cart abandonment.

Should you plan on utilizing EDD, you could need to try our final information on tips on how to promote digital downloads on WordPress.

Execs:

• It’s a terrific plugin for promoting {custom} digital downloads
• They supply a number of customization options so that you management the complete shopping for expertise
• They make it straightforward for patrons to obtain the downloadable file.

Cons:

• EDD is simply good for digital obtain merchandise, not bodily items.

Why We Suggest Utilizing Straightforward Digital Downloads: We like EDD because the go-to product for promoting downloadable gadgets. With this plugin, customers get instant entry to the product. All the things is in WordPress, so that you don’t must go to a separate e-commerce platform.

3. Shopify

Shopify is a well-liked e-commerce platform with over two million retailers promoting in over 170 million nations. Whereas Shopify isn’t our best choice, it’s nonetheless has lots going for it.

The principle advantage of Shopify is its plug-and-play kind of person expertise. All the things lives throughout the Shopify ecosystem. You’ll be able to simply discover internet hosting, domains, fee gateway, web site constructing, advertising instruments, order monitoring, and way more within the platform.

In addition they have already got a built-in software for including reductions. You’ll be able to create computerized triggers for reductions primarily based on a sure product, hyperlink, or seasonal promotion with out writing code. And you may set a proportion, mounted quantity, or purchase X, get Y kind of low cost as properly.

Should you’ve ever been on the Shopify app as a vendor, you in all probability have heard the well-known “cha-ching” noise. The vendor dashboard comes with loads of reporting and analytics. You’ll be able to see your latest gross sales and evaluate them to a earlier time interval. Additionally, you may view different beneficial metrics like your retailer’s common order worth, evaluate how properly your gross sales channels are performing, and monitor the place your guests are coming from.

Execs:

• Shopify is a really easy-to-use platform.
• It comes with its personal eco-system of apps and built-in instruments to handle your on-line retailer.
• The platform integrates with advertising platforms, e-mail providers and different third-party apps.

Cons:

• The overall month-to-month value could be costly. You additionally should pay for tons of month-to-month subscriptions for apps, plugins, and charges.

Why We Suggest Utilizing Shopify: It’s onerous to go incorrect with Shopify, because it’s such a trusted and well-known model within the eCommerce business. It’s an all-in-one platform that provides you all of the advertising and promoting instruments you want to scale your on-line retailer to nevertheless huge or small you’d like.

4. eBay

eBay is a good various to Etsy when you nonetheless need to promote your merchandise on an eCommerce market. When you don’t get to completely customise your storefront like with WooCommerce or Shopify, you do get to reap the benefits of their current viewers with over 134 million lively consumers. The platform has a large international attain, which solely ranks second to Amazon.

The largest promoting level for eBay is its public sale characteristic. Should you’ve bought one-of-a-kind gadgets, generally you slightly public sale that merchandise off. These are merchandise which have a restricted amount, which additional drives up demand. You’ll be able to leverage the auctions to seize the very best bidder by utilizing shortage techniques like a countdown timer to attract our FOMO (worry of lacking out).

With eBay, you additionally get safety for consumers and sellers, which helps stop scams. They’ll assist to mediate the scenario between you and your purchaser. The safety additionally can provide consumers confidence to buy on eBay since they know they’re at all times backed by the safety insurance policies.

Execs:

• The public sale characteristic can improve gross sales.
• eBay has built-in web optimization to assist your listings get seen.
• The platform is nice for hard-to-value merchandise, much like Etsy.

Cons:

• eBay has a clunky interface.
• In addition they include numerous charges, like Etsy.

Why We Suggest Utilizing eBay: eBay is a good various to Etsy particularly for collectible or fee gadgets. Compared, Etsy is healthier for handmade items. That mentioned, eBay’s public sale characteristic and built-in web optimization is useful for getting extra eyeballs to your product and boosting income.

5. Wix

Wix is an internet site builder that primarily caters to learners due to ease of use and drag-and-drop editor. It comes with over 900 superbly designed templates spaning nearly each enterprise kind possible from on-line shops, to daring portfolios.

The benefit of utilizing Wix is that it’s constructed with efficiency in thoughts. One of many key elements for bettering web optimization is your web site pace. Wix does a terrific job of insutring that each one of their webpages load shortly as a result of their globally distributed CDN and information facilities.

All Wix websites are optimized for core internet vitals as properly to take care of top-flight speeds. Plus, they embody multi-cloud internet hosting providers to keep away from web site crashes, so your clients by no means experince a disruption when attempting to position an order.

Wix additionally simply connects to most on-line marketplaces together with eBay, Amazon, Etsy, and others. Somewhat than sticking to at least one platform, you may leverage multichannel promoting to succeed in new audiences and enhance gross sales. Simply create your Wix retailer after which seamless add merchandise instantly out of your web site and monitor orders from the dashboard.

Execs:

• Wix may be very straightforward to make use of.
• You’ll be able to leverage multichannel promoting as a result of market integrations.
• Wix provides catalog and stock administration to trace and fulfill orders.

Cons:

• Restricted customizations in comparison with WooCommerce because it’s not in-built WordPress.

Why We Suggest Utilizing Wix: Whereas Wix doesn’t evaluate to WordPress, it nonetheless is an effective platform. Because it connects with on-line platforms, you may simply add merchandise from Wix to Etsy or Wix to eBay, making life lots simpler.

6. Amazon Handmade

Amazon Handmade is controversial the most important direct competitor to Etsy and is a no brainer in the case of placing it on our record of alternate options. The great thing about Amazon Handmade is that you simply get to faucet into the most important on-line retailer within the phrase boasting over 2.7 billion internet visits monthly. With such an enormous potential attain, you’ll in all probability attain a bigger international viewers.

Amazon Handmade is an artisan-only part that’s devoted to promoting crafted handmade merchandise solely. That is the place you may promote customized gadgets slightly than mass-producted merchandise.

However the large benefit is it’s decrease vendor charges. There’s no itemizing charges in contrast to Etsy, so you’ve the chance to revenue extra. The truth is, 33% of Amazon Handmade sellers have revenue margins above 20%.

Plus, you continue to get to leverage the FBA (Achievement by Amazon) mannequin. That is the place you ship your merchandise in bulk to Amazon’s warehouses. From there, they deal with all of the delivery, packing and labeling, so that you don’t should. With two-day free delivery for Prime members, you guarantee a terrific buyer expertise proper off the bat.

Execs:

• Amazon Handmade has decrease vendor charges.
• You get to faucet into an even bigger viewers.
• You’ll be able to leverage Amazon FBA, so that you don’t have to fret about packing or delivery merchandise by yourself.

Cons:

• There are some customizations, however they’re nonetheless restricted when in comparison with WooCommerce or Shopify.

Why We Suggest Utilizing Amazon Handmade: Amazon Handmade is the simplest swap you can also make when you’re sad with the Etsy platform. It’s a direct competitor and provides just about every part you get from Etsy besides decrease charges and a greater achievement course of.

7. Big Cartel

Big Cartel is an eCommerce platform designed on servicing artistic and artisitc sellers. Powering over 83,000 on-line tales, Huge Cartel is an reasonably priced possibility with customizable capabilities.

The perfect a part of Huge Cartel is the convenience of navigation. You don’t want a number of expertise constructing web sites to get began. They arrive with quite a lot of free templates, so that you by no means have to start out from scratch. The themes additionally go well with many niches like artists, creatives, bloggers, photographers, and extra.

What makes Huge Cartel distinctive is that additionally they supply reside courses aimed that will help you arrange the fundamentals. That means you’re not left at nighttime attempting to determine it out by yourself. An insturctor takes you thru each step by way of a session recording, so you understand how to arrange every part. This consists of every part from including merchandise and creating reductions to packaging your merchandise.

Execs:

• Huge Cartel is particularly designed for creatives and artists, which is likely to be nice when you promote work or art work.
• It comes with a built-in reporting dashboard and Google Analytics integration.
• They provide SSL safety and different safety controls to guard your web site from hackers.

Cons:

• They’re restricted in the kind of apps and integrations out there.

Why We Suggest Utilizing Huge Cartel: Huge Cartel actually the big-name platform you may anticipate. However when you don’t have need to turn into a big e-commerce model then establishing a easy store with easy-to-use options is likely to be the best way to go. Huge Cartel provides you fundamental instruments that get the job accomplished.

8. Redbubble

RedBubble is a good Etsy various in case you are largely targeted on print on demand merchandise. Handmade gadgets is the place you make the gadgets your self or accomplished with handbook labor. On the flip aspect, print on demand gadgets are often designs printed on gadgets like t-shirts, mugs, socks, hats, and different product classes. They’re extra on the mass-produced aspect, however nonetheless enchantment to area of interest audiences.

Should you fall below the print on demand class, then Purple Bubble is a superb selection. They’ve a large product class with over 70 product sorts like wall artwork, items, clothes and extra. The viewers dimension isn’t something to scoff at both with over 40 million month-to-month web site guests.

Redbubble works by importing your authentic designs to the platform. Then they’re listed on the market primarily based on the product class you select. Should you’re not eager on model promotion or operating adverts, you may easy optimize your listings on Redbubble and watch the gross sales come rolling in.

Additionally, like Amazon Handmade, Redbubble robotically prints, packs, and ships all orders to clients instantly. Which means you don’t have to fret concerning the achievement aspect of issues.

Execs:

• Redbubble is ideal for print-on-demand sellers.
• You don’t should deal with stock administration.
• There’s a variety of product catalogs to select from.

Cons:

• it’s not nice for handmade gadgets because it’s strictly a print-on-demand market.

Why We Suggest Utilizing Redbubble: Should you wished to promote {custom} t-shirts, mugs, or something the place you print designs on merchandise, then Redbubble is the place to go. Simply add your design, optimize your itemizing, and voila! There’s not a complete lot of labor to it. That mentioned, you even have much less management as a result of there’s little advertising you are able to do in your finish.

9. BigCommerce

BigCommerce is an effective various to Etsy as a result of it’s a fully-hosted eCommerce web site builder that’s each appropriate for learners and superior ussers. It packs a bunch of important options fo a fast begin and comes with high-performance performance to scale your retailer up.

On the plus aspect, BigCommerce has a variety of paid themes and it’s web page builder makes it straightforward to design your retailer to your liking. It’s bought plug-and-play widgets so that you add social media profiles, testimonials, upsell buttons, countdown timers, and many others.

One cool design characteristic is their swatches permitting customers to hover over product photographs for fast zoomed-in views. This creates a greater person expertise, since you may immediately view merchandise with out touchdown on the product web page.

Additionally, BigCommerce has complete checkout options to assist enhance conversion charges. For instance, you may create buyer logins, add progress bars and even present all of the out there delivery strategies. They also have a built-in deserted cart restoration system, the place you may ship computerized emails to clients who exit your retailer with out finishing their purchases.

Execs:

• Plenty of strong options to personalize your on-line retailer.
• There are many templates and design components.
• BigCommerce integrates with on-line marketplaces and social media platforms for multichannel promoting.

Cons:

• It comes with further bills since the very best themes are paid and also you’ll must pay for addons as properly.

Why We Suggest Utilizing BigCommerce: BigCommerce is a helpful various to Etsy. It’s much like WooCommerce and Shopify in that you simply get full management over how your on-line retailer appears to be like and also you customise the complete shopping for expertise. However it nonetheless doesn’t have as a lot apps and superior web optimization options as these two platforms have.

Regularly Requested Questions?

What’s the very best various to Etsy?

There isn’t a one-size-fits-all reply, however we like WooCommerce for promoting bodily items and Straightforward Digital Downloads for digital merchandise.

How do you promote artwork with out Etsy?

Straightforward Digital Downloads lets you promote {custom} printable arts. When a buyer locations an order, they’ll land on an order web page the place they will instantly obtain the product. You too can ship a replica of the file through e-mail.

What’s the greatest web site to promote handmade gadgets?

WooCommerce makes it straightforward to promote handmade gadgets as a result of you may create product pages. You’ll be able to customise the design of your on-line retailer to match your model. Plus, you may at all times join it to different software program so as to add extra performance like OptinMonster for including pop-ups, SeedProd for thanks pages and FunnelKit for one-click upsells.

We hoped this text helped you uncover the very best Etsy various, so you can begin promoting your handmade and {custom} items. You too can try our record of Shopify Alternate options or our actionable tricks to improve gross sales.

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